**All information is from the 2021 Holiday Ole Market**

Holiday Ole Market logo
Event Information | Silent AuctionTickets | Sponsors | Prospective Merchants | Confirmed Merchants | Donate | Contact



Event Information

Join us for the 25th anniversary for Holiday Olé Market on October 28-31, 2021 at Shrine Auditorium. Holiday Olé Market is a four-day shopping fundraiser showcasing regional and national merchants. Find the latest in fashion, beauty, home décor, unique gifts and holiday merchandise. We will also host two festive parties: our annual Preview Party to get a sneak peak at our fabulous merchandise, and Sip, Savor and Shop, a charcuterie and wine tasting party to get into the holiday spirit!

The Holiday Olé committee is excited to announce that tickets for Holiday Olé Market are now live! Buy your tickets now »

General Shopping and Party Dates:
Thursday, October 28, 2021
Preview Party: 7 – 10 p.m.

Friday, October 29, 2021
General Shopping: 10 a.m. – 9 p.m.
Sip, Savor, and Shop: 6 – 8 p.m.

Saturday, October 30, 2021
General Shopping: 10 a.m. – 7 p.m.

Sunday, October 31, 2021
General Shopping: 10 a.m. – 4 p.m.

Please plan accordingly: No strollers are permitted at this event

Disclaimer: The health and safety of our shoppers, volunteers, sponsors, and staff remains our top priority. We will continue to monitor the situation regarding COVID-19, take all precautions as recommended by the Centers for Disease Control and Prevention (CDC), and follow the guidelines as provided by our county, city, and state authorities. Please continue to follow us on social media and our website for details regarding guidelines that will be implemented during Holiday Olé Market.


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Silent Auction

Can’t attend in person? You can still bid on our amazing silent auction items! Place your bids now on gift baskets, theater tickets, and more »

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Purchase your Holiday Olé Market tickets now »

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Silver sponsor


MZ Foundation logo

MZ Foundation »


Preview Party sponsor

V.K. Knowlton logo

V.K. Knowlton Construction & Utilities »


Sip, Savor, and Shop sponsor


BKD CPAs and advisors logo

BKD CPAs & Advisors »


Learn more about becoming a sponsor »



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Prospective Merchants

Merchant applications are officially closed; however, you can still submit an application to be placed on the waitlist. Once regular placement is complete, we will be able to consider your application and let you know as soon as possible.

Existing/Previous Merchants

You can still submit an application to be placed on the waitlist. To access your previous account and the application click here.

New (Prospective) Merchants

You can still submit an application to be placed on the waitlist.

You will need to create an account in our system here.

Once approved, you will begin to login to the Merchant’s Corner.

After a new (prospect) merchant has created an account, you will receive the following email: Thank you for registering with the Merchant’s Corner portion of the Junior League of San Antonio’s website. You will receive an email with 72 business hours activating your account.

Once activated, your merchant account will allow you to apply for the Holiday Olé Market, as well as other future fundraising events all without ever having to re-enter your information.

You are required to submit photos of your booth or store display and merchandise. If you do not submit both photos of your store or booth display and merchandise, your application will NOT be considered for acceptance. We need a total of ten photos of your merchandise and store or booth display to be considered for our show. Please upload three below. The other seven need to be uploaded in the “2021 Merchant Jury Photos” form under your Merchant Profile.

For more information, please email us at or If you prefer to speak by phone, please send an email with your name, number, and inquiry. We will get back to you within 48 hours.


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Confirmed Merchants

Here are just a few of the amazing merchants you’ll see at Holiday Olé:

      • Acu-Pulse
      • Alamo City Popcorn
      • Alexille
      • All of Us
      • All Stars Dips
      • AMA Boutique
      • American Duke Apparel Co.
      • B. Link
      • Bear Creek Leather
      • Best Book Blessings with Usborne Books & More
      • Bird and Pear
      • Bunny Bradley Designs LLC
      • By MAQ
      • CANVAS
      • Carroll Dorsey Walker
      • Casa Piedra Custom Bedding
      • Click Heaters
      • Company’s Comin’
      • Creativo
      • Cutco Cutlery
      • Doubleside Toffee Co.
      • Easy Living Products
      • Fiesta Feet
      • Flower and Vine
      • Forever Beauty
      • Go Botanicals
      • In The Weeds, LLC
      • International Gift
      • Jam Mom Baby Kids Boutique
      • Jewelry Addict 
      • Jul’s Fashion Boutique
      • KC JAT Designs
      • Kendra Scott
      • La Coronita Hats y Mas
      • Linen and Thread Boutique
      • Margarita Mercantile 
      • McKenna Quinn
      • Mission Mercantile
      • Moda Luna
      • Munchkin Land Kids
      • Name Frames 
      • Nature Hill NV
      • One Hip Mom 
      • Peanuts ‘n Jellybeans
      • Painted Pony Clothing
      • Pens by Mike
      • Phoebe Hambright Designs
      • Pink Zebra
      • Pria Handmade Accessories 
      • Princess and the Monkey
      • Project Genius
      • Top Purple
      • Rewined Candles
      • Reckless-Angel
      • SA Flower Lady
      • Sanborn’s
      • Simply Kinsey
      • Spencer’s Custom Wood
      • Stephen’s of Colorado
      • Tahoe Kitchen Co.
      • Tammy’s Outfitters & Boutique
      • Texana Brands
      • Thais Ann Boutique 
      • The Crowned Bird
      • The Gift Solution
      • The Impeccable Pig
      • The Pearl Antler
      • Tutu’s Garden
      • Uptown Chic
      • Vunkology: The Science of Valuable Junk
      • Wild Wren Originals
      • Wreaths by Mary
      • Your Queen Bead


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Donate now to the 2021-2022 Holiday Olé Market!

Donating to the Junior League of San Antonio directly supports our mission by funding community partners, placement activities and member training opportunities. When you invest in the Junior League, we are able to expand your giving dollars by putting trained volunteers in areas of need to strengthen the communities we live in.


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General Questions:
Sponsors: Junior League of San Antonio, Inc. at (210) 225-1861


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